UNO de 50

We are a fashion jewelry and accessories brand which originated in Madrid at the end of the 90’s when a group of designers, led by Concha Díaz del Río, with an artistic and rebellious spirit, decided to create a completely new line of gifts and accessories, looking to break the market trends of that time.

In that way they could bring something different to the market: design and creativity in its purest sense, with its own personality and without following market trends. The original idea of creating 50 pieces of each of the models is what gave the brand its name. Each client who purchased the brand would have an exclusive piece, one of the 50 available the world over.
Today, we continue to fulfill this promise through our Limited Editions of 50 pieces of select articles every time we launch a new collection. Such as, for example, the lamp in the shape of a Milán eraser.

Our collections aren’t inspired by trends nor do they follow fashions but instead we create them. The Uno de 50 World is for the rebellious and non-conformist spirit, for that reason our pieces are unique. Inspired and driven by any detail of the world that surrounds us we look for new uses for daily objects with de-contextualisation being our most important tool of the trade.

The philosophy of the Uno de 50 world is rebellious by definition. We want our public to feel comfortable using our collections and for that reason we imprint each of our pieces with an unmistakeable style which makes them unique. For this reason, Uno de 50 followers completely identify with our way of understanding how the world works.

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